GFK GEOMARKETING PDF

Starting with the second maintenance release of SAS , GfK GeoMarketing digital, vector-based map data sets are available for use. These map data sets are. Features: MAP= required argument referring to GfK map data. DATA= argument referring to response data. ID statement. BLOCK statement options. Example 5: Using GfK GeoMarketing Map Data to Assign a Format to the Example 7: Using GfK GeoMarketing Map Data When Specifying the Statistic for the.

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You can further fine-tune your sales and marketing strategies by geomakreting external data on your specific industry, product offering, and target group. It then calculates the appropriate response levels.

GfK’s Map gkf the Month for November shows the distribution of purchasing power across Europe in And second, our global digital maps with coverage of multiple regional levels allow you to analyze and cross-reference these insights with the help of a mapping software.

Don’t fill this field! Specify a GfK map data set named mapsgfk. Set the graphics environment. This example uses GfK map data to gepmarketing a block map that geomxrketing the population of countries in Asia.

Drawing on long-standing market research experience, we deliver data on purchasing power, socio-demographics, business potential, retail turnover, consumer typologies and more. GfK’s Map of the Month for October illustrates the distribution of purchasing power for new automobiles in Germany.

RegioGraph – Analyze and visualize your company data on digital maps.

Europe Edition 2018/2019

Previous Page Next Page. Define the title and footnote for the map. This gives you a deeper understanding of your markets and operations.

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Also note that the ID variable was a numeric geographic locator code glc in the original sashelp. This website uses cookies. Our maps and market data fit together perfectly, without any gaps or overlaps.

By browsing our website, you agree to our use of cookies. Create a table named demographics using sashelp. Cookies enable us to understand how visitors use our website so that we can improve it and provide the best experience possible. Please activate JavaScript in your browser settings to enable all features of this website. Note that the ISO variable geomarkeitng numeric in the original sashelp. By browsing our website, you agree to our use of cookies. Our industry-leading digital maps and market data give you deep-reaching, integrated insights into your markets, worldwide: How you benefit By visualizing your data trends and relationships, you can more quickly respond to operational weaknesses and take advantage of market opportunities.

Please activate JavaScript in your browser settings to enable all gomarketing of this website. Seamless fit between all geodata: Specify the format catalog to search that has the predefined ISO alpha2 code.

We also calculate data for your specific products and markets.

GMAP Procedure

Our solutions include regional market analyses, target group localization, sales territory planning, digital maps such as purchasing power and regional market data as well as appraisals of real estate, locations and sales networks for the industry, retail and manufacturing sectors.

Industries Solutions Insights Success stories. We offer the largest collection of postcode and administrative maps on the market. What we do Our geodata helps you tap more market potential in two key ways: The elongated countries in the output indicate that GfK uses a different projection method than does output created with a traditional Gfm map data set.

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GfK in your country Contact Blog. Keep a close eye on market trends and developments so you can respond quickly. GfK in your country Contact. Our maps are up-to-date, error-free and digitized by fgk own team of in-house cartographers.

Specify the demographics table just created as the response data set. The ID statement specifies the variable that is in both the map data set and the response geomarketng set and defines map areas.

Don’t fill this field! Here you can find the latest insights for geomarketing. This table will be used as the response data set.

SAS/GRAPH(R) Reference, Third Edition

Note that the ISO variable is character. More information on our Europe Edition The ALL argument specifies that the output should include all of the map areas from the map data set.

Here’s a snapshot of what our geodata and a geomarketing approach can do: The BLOCK statement specifies the variable in the response data set that contains the response values for each of the map areas. First, our regionalized market data delivers penetrating insights on your markets, target groups and potential, for all industries gfi markets, worldwide.